The PRK Story
PRK was created for travelers who already know the feeling of arriving at a great hotel – and simply want more woven into every stay. Instead of reinventing how you travel, we refine it, adding thoughtful advantages to the places you already love and the destinations still on your list. Our aim is simple: to make every check-in feel a little more like being quietly expected.
Behind each trip is a network that works entirely in your favor. Through our relationships with leading brands and global preferred partner programs – from Virtuoso-style consortia to top hotel groups like Four Seasons and beyond – we’re able to secure recognition for PRK guests long before they arrive.
The result is an experience that feels personal, not transactional: stays that begin with your preferences in mind and unfold with ease.
Today, PRK has access to 5,990 hotels with perks, 65 villa partners, 61 cruise lines, 17,985 curated experiences, 253 all-inclusive resorts and 91 local partners around the world.
Many of these stays include benefits such as daily breakfast, tailored credits, welcome amenities and priority for upgrades, all at the same publicly available rates you see online. If your preferred hotel or brand isn’t on the list, chances are we can still book it – and often enhance it.
As PRK grows, the promise remains the same: to act as a quiet advocate for our travelers, connecting them to the best of the world with as little friction as possible.
Every new partnership, property and voyage we add is chosen with that in mind. The story of PRK is still being written, one well-looked-after stay at a time.